A small business venture running weekend wood carving courses in collaboration with the National Trust.

SKILLS

Check out my main website by clicking the button below
Or Find me on the official National Trust website by clikcing this button

Marketing

I built the brand from the ground up: I designed the logo, I created advertising material and I engaged in rigorous marketing. This involved: 
  • Setting up targeted ads on Facebook and Instagram paid for on a per-click basis.

  • Setting up as a Google business - if you google 'Spoonable' it will pop up as an official business.

  • Posting on London based woodworking forums

  • Putting up posters in craft/maker locations such as the Hackspace

Finance

The start-up cost came to £760, Each session has 6 students, each paying £80 per ticket. With a sole variable cost of £80 per session to the National Trust, this comes to a profit of £400 per session. All finances are managed by me personally.

My Woodwork on exhibition at the Dyson School
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© 2019 By Ben Collis